Clarifying the difference between demoing vs a product walkthrough for Sales Engineers

Clarifying the difference between demoing vs a product walkthrough for Sales Engineers

Starting Q1 2020 as the VP of North America Presales has come with a lot of new challenges to solve for. One of those challenges revolves around educating the sales team on how to engage with Presales. One of the questions that I ask when presenting at a sales team meeting is “Does anyone know the difference between a demo vs a product walkthrough?”. What I have observed is that the sales teams see these two types of engagements as the same thing.

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